What Makes Red So Powerful
Many studies have shown that drinking red wine, in moderation, is good for the heart. Now here's another reason to cheer up and drink up. Red wine is also good for memory preservation. No surprise! Every color has a job. Red's job is to be powerful, helpful, and productive. These are qualities we want in people and things we can depend on—like a good leader, a stop sign, love, or a great anti-oxidant.
We depend on red a lot.
While our eyes are bombarded with light waves that split into thousands of color variations, it is red that gets our attention by reaching out and appearing to be the closest. One might even say that this makes red the least passive aggressive color in the rainbow— it prides itself in being direct and communicating abundantly clear. No wonder! The word red comes from root, the part of a thing attaching it to a greater or more fundamental whole. Must be why red is deeply associated with life energy, blood, fire, sacrifice, danger, courage, destiny, and atonement. No one is vague or impartial to such things. Therefore there is no better color to express our most passionate feelings and desires, such as love, sex, anger, than red!
Let's not ever wish for red to be less than anything but red. If we do it will be futile. It's the only color in the rainbow that when lightened, it is no longer recognizable and can't be called by its name. Another color emerges in its place—pink.
Pink has a different job title all together.
Color and memory go hand in hand. Used in strategic ways, drinking shades of red or using shades of red in Senior Living, Skilled Nursing, and Memory Care environments brings much needed energy and stimulation to not only the residents, but the caregivers and families who visit. Red is a powerful, helpful, and productive color you can depend on to increase appetite, energy, joy, and cooperation.
It gives us lots of reasons to cheer about!